National Museum of American History (U.S.). Division of Cultural History Search this
Extent:
1 Cubic foot
18 Videocassettes (VHS)
15 Cassette tapes
38 Videocassettes (Video 8)
Type:
Collection descriptions
Archival materials
Videocassettes (vhs)
Cassette tapes
Videocassettes (video 8)
Videotapes
Oral history
Interviews
Audiotapes
Date:
1992-1993
Summary:
An oral history project that grew out of the exhibit "Go Forth and Serve" which commemorated the 100th anniversary of the drafting of the second Morrill Act, which provided funds for the founding of land grant schools of higher education for black students.
Scope and Contents:
Oral history interviews, on film and audio, on the subject of African American land grant colleges, conducted in conjunction with the exhibition "Go Forth and Serve" at the National Museum of American History in 1990.
Arrangement:
The collection is organized into one series. It is organized alphabetically by the name of college or university that is the subject of the interview.
Biographical / Historical:
"Go Forth and Serve", an exhibition curated by Lonnie Bunch and Spencer Crew, opened in March 1990 at the National Museum of American History to commemorate the 100th anniversary of the drafting of the second Morrill Act, which provided funds for the founding of land grant schools of higher education for black students. The exhibition was co-sponsored by the Department of Agriculture and the National Association of State Universities and Land-Grant Colleges. There was a subsequent newsletter, and oral interviews were conducted.
Provenance:
Collection made by the Smithsonian Institution Division of Cultural History, National Museum of American History.
Restrictions:
Collection is open for research. Reference copies must be used. Access and use of audiovisual materials available in the Archives Center reading room.
Rights:
Reproduction may be limited due to intellectual property rights. No releases exist.
Go Forth and Serve: African American Land Grant Colleges Audiovisual Collection, 1992-1993, Archives Center, National Museum of American History, Smithsonian Institution.
Papers and audiovisual materials documenting Russo's career in music.
Scope and Contents:
The collection includes Russo's original and published music scores, parts and arrangements; audiovisual materials including recordings of broadcasts of Russo's radio show, performances of Russo's compositions, including performances by Duke Ellington, and film and video recordings of Russo's productions in theater and opera; and personal papers such as correspondence, photographs, scrapbooks, publicity files, contracts, etc. Among the most significant items in the collection are experimental jazz arrangements for Stan Kenton in the late 1940s-early 1950s, undated arrangements for Gerry Mulligan, Russo's original arrangement of Duke Ellington's Sacred Concert, scores to his first and second symphonies, and scores and libretti to several early rock operas. The photographs include images of persons such as Ellington, Kenton, and Billy Strayhorn, and photographs by jazz photographers Herman Leonard and William Claxton. 2007 addendum includes correspondence, mostly between Russo and his family; eighteen diaries for 1946-1967 (not all years are present) with sparse entries, some in Italian; and additional music manuscripts, parts, scores and libretti.
Arrangement:
The collection is arranged into nine series.
Series 1: William Russo's Music
Series 2: Teaching Notes
Series 3: Correspondence
Series 4: Publicity, Programs, and Reviews
Series 5: Posters and Artwork
Series 6: Photographs
Series 7: Books and Lecture Notebooks
Series 8: Memorabilia
Series 9: Audiovisual Materials
Biographical / Historical:
William Russo, renowned American jazz composer, arranger, and founder of the Chicago Jazz Ensemble, had a music career that spanned five decades and included performance, conducting and composition. During his career he worked with such diverse talents as Duke Ellington, Billy Strayhorn, Leonard Bernstein, Cannonball Adderly, Yehuidi Menuhin, Dizzy Gillespie, Seiji Ozawa, and Billie Holiday. Although critics acknowledged Russo mainly for his pioneering contributions to the big-band jazz canon, his talents extended to a far wider range of musical styles, creating groundbreaking jazz scores, rock operas, classical works, film scores, and educational textbooks on jazz orchestration and arrangement. In all, he composed over 200 pieces for jazz orchestra with more than 25 recordings of his work. In 1990, Russo received a Lifetime Achievement award from NARAS, the organization that presents the Grammy Awards.
As a young trombonist, Russo studied with Lennie Tristano, the pianist and theorist who became a leader in the progressive jazz movement. During the late 1940s, Russo led the revolutionary Experiment in Jazz band. At age 21, he became one of the chief composers/arrangers for the Stan Kenton Orchestra, one of the most innovative and influential jazz orchestras of the postwar era. In his four years with Kenton, Russo penned such classic Kenton works as "23° North – 82° West," and "Frank Speaking."
Russo made several major jazz recordings under his own name before his classical "Symphony No. 2 in C (TITANS)" received a Koussevitsky award in 1959; it was performed by the New York Philharmonic that same year under Leonard Bernstein, who had commissioned the work. This award marked Russo's "official" entry into the world of classical music. Russo continued to write major symphonic works throughout his career, including his 1992 grand opera, "Dubrovsky."
After his tenure with Kenton, in the early 1950s, Russo led his own successful bands, The Russo Orchestra in New York, and the London Jazz Orchestra, before returning to Chicago to form the Chicago Jazz Ensemble in 1065. With the Ensemble, he presented Duke Ellington's "First Concert of Sacred Music" in 1967. This was one of the rare times when Ellington allowed one of his compositions to be arranged and performed by a jazz orchestra other than his own, and was a reflection of Ellington's respect for Russo. Shortly after this performance, Russo composed a rock cantata, "The Civil War," that led him into the field of rock opera. After concentrating on classical music again in the 1970s, in the late 1980s, Russo began to re-explore the history of jazz through his revived Chicago Jazz Ensemble. In 1995, the Chicago Jazz Ensemble made history with the first-ever complete live performance of Gil Evans' and Miles Davis' "Sketches of Spain" in its original form. Recent Russo works that premiered in Chicago included "Chicago Suite No. 1," and "Chicago Suite No. 2," a recording that was published posthumously in the spring of 2003.
Related Materials:
Materials in the Archives Center
William Russo Transcription and Arrangement of Duke Ellington's First Concert of Sacred Music, 1967-1968 (AC0406)
Provenance:
Bequeathed to the Smithsonian by William Russo. Papers collected after Russo's death in 2003. The 2007 addendum sent by Russo's sister and daughter were also part of the bequest.
Restrictions:
Collection is open for research but an oil painting is stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
This collection consists of approximately 24 cubic feet of material relating to Vera Simons' ballooning and art careers. Types of materials include: newspaper articles, flight covers, photographs, slides, audio recordings, and reports relating to Simons' time with Winzen Research, inc. and her "Da Vinci" and "Aerolus" projects.
Arrangement:
This collection is currently unprocessed.
Biographical / Historical:
Vera Simons (1920-2012) played an important role in balloon development and exploration. Born in Germany, she grew up in Detroit, Michigan and married Otto Winzen; together they created Winzen Research Inc., one of world's first plastic balloon companies. Simons held over two-thirds ownership of the company and became its vice president. She supervised and trained her "balloon girls" to handle polyethylene and build the giant balloons, and obtained four patents for her work improving construction techniques and envelope redesign. During the 1950s and 1960s, Winzen created balloons for the United States Navy Projects Helios, Skyhook and Strato-Lab and for the United Sates Air Force Project Manhigh, and Simons was a central figure in planning and executing those manned research flights. Simons earned her gas balloon license in 1957 and she represented the United States at the 30th Annual International Gas Balloon Races in Holland where she received a gold medal for her contributions to balloon research. When Simons divorced Otto Winzen, she sold her interest in Winzen Research and enrolled in art school. By the early 1970s she had made a name for herself in international art circles by combining art and ballooning. In 1972, Simons began planning a series of balloon flights called "DaVinci" that combined science with original kinetic art. She spent two years designing and supervising the construction of a two-decker fiberglass gondola and an 11 story tall polyethylene balloon in which she eventually set a new overland distance record in the U.S. in 1979. During the same flight, Simons dropped tiny tetrahedron balloons carrying Douglas Fir seedlings into cleared areas, took time-lapse photographs, made sound recordings, and used mirrors to create special lighting effects in the clouds for the spectators on the ground. During other "DaVinci" flights, Simons collected temperature and airflow data, and tracked the mix and movement of urban air pollutants, while also photographing landscape and cloud images that she later used in producing works of art. In 1984 Simons launched another flight, "Project Aerolus," in which three plastic balloons were launched simultaneously into the nighttime sky; one of the balloons was piloted by Joe Kittinger.
Provenance:
Don Crowell, Gift, 2015
Restrictions:
No restrictions on access.
Rights:
Material is subject to Smithsonian Terms of Use. Should you wish to use NASM material in any medium, please submit an Application for Permission to Reproduce NASM Material, available at Permissions Requests
Papers relating to products developed and marketed by Joseph Enterprises, Inc., including the Chia Pet and the Clapper. The collection includes internal business documentation including correspondence, design drawings, and photographs. Print advertising and packaging samples as well as audiovisual materials make up an important part of the collection. The video collection includes commercials for the Chia and Clapper products as well as clips of product mentions in popular entertainment. In addition, there are two recorded oral history interviews with Joseph Pedott.
Scope and Contents:
The collection documents the Chia Pet, the Clapper, and other products of Joseph Enterprises, Inc. Other materials include packaging and advertising campaigns by Joseph Pedott Advertising & Marketing for other companies.
While fragmentary and limited in extent, these materials illustrate the progress of Joe Pedott's career from a one-man advertising agency to a modest scale, enduring marketing business. The papers include early advertising work for small local clients and for a national client (Eversharp/Parker Pen) and well as early television for a variety of retail products. There is little on unsuccessful products, often just a few advertisements. The materials are complemented by the oral history interviews.
Arrangement:
Collection organized into eight series.
Series 1: Oral History Interviews, September 2004, April 2008
Series 2: Chia Pet, 1981-2005, undated
Series 3: The Clapper, 1976-1985, undated
Series 4: Scribe Ett, 1981, 1984, undated
Series 5: Eversharp Pen Company, undated
Series 6: Various Products, 1985, undated
Series 7: Newspaper Clippings, 1989-2004, undated
Series 8: Audiovisual Materials, 1979-2005, undated
Subseries 8.1, Commercials, 1979-2005
Subseries 8.2, Promotions, 1996-2001
Biographical / Historical:
Joseph Pedott (1932-2023) was born April 14, 1932 in Chicago. He attended the University of Illinois, where he and friend Daryl Peters, began the advertising company, Pedott & Peters. They successfully began producing commercials for automotive and retail companies and made a large amount of money by the time they reached the age of twenty-one. After making a bad business investment the partners focused on completing college. They began building up the company upon graduation.
Pedott and Peters worked together for several years before deciding to dissolve the partnership. Pedott then began working for R. Jack Scott, a Chicago advertising agency. Pedott worked for Scott for just over two years and during that time, out-performed those with more experience in the advertising field. Pedott left Chicago for San Francisco in 1956. He worked briefly at a small firm on commission before forming his own agency, Joseph Pedott Advertising & Marketing. Pedott's firm was innovative in advertising techniques. The company was the first to use "dealer tagging," a technique used at the ends of television commercials. During the last five seconds of the commercial consumers would learn where the advertised item could be purchased.
While attending a Chicago house wares show Pedott noticed the Chia Pet. He spoke with the product owner and learned that while the product was selling well, the owner was losing money on every Chia sold. Pedott bought the name and concept and reworked the manufacturing of the product after a trip to Mexico to witness first hand how the Chias were made. Later pedott moved Chia manufacturing to China. Pedott created a new company, Joseph Enterprises, Inc., (JEI) to manufacture the Chias. Joseph Pedott Advertising ran the advertising campaigns for all of JEI's products while continuing to work for non JEI clients.
After improving the quality of the product, the "new" Chia arrived on the market in 1982 and quickly expanded throughout the country, sold largely at drugstores. Today, the Chia Pet has large name recognition among the American public and continues to be a popular gift, especially at Christmas time. The line has expanded beyond the original ram and bull shapes to include a variety of animals (pig, elephant, kitten, dinosaur, etc.) as well as famous cultural icons such as Jerry Garcia, Bugs Bunny and various Looney Tunes characters, and Homer and Bart Simpson. In addition, the Chia Herb Garden entered the market in the mid-1990s.
Pedott's other success, the Clapper, came about through the advertising campaign for the Great American Turn On. Pedott discovered that the original product did not work properly and felt the owners were cheating their customers. JEI bought the product, including the patent, and reworked the electrical wiring to ensure that the company was selling a high quality product. As with the Chia Pet, The Clapper and its advertising, like the Chia, are familiar to a large number of Americans.
Note: Material for this section was taken from Joe Pedott Oral History Interview Abstract, September 20, 2004, Joseph Pedott Papers, Archives Center, National Museum of American History, Smithsonian Institution.
Related Materials:
Materials in the National Museum of American History
The Division of Culture and the Arts (now Division of Cultural and Community Life) holds artifacts related to this collection (Accession # 2005.3116) that include:
1. Chia Pet Handmade Clay Decorative Planter with Chia Seeds, Chia pet dog
2. Chia Pet Handmade Clay Decorative Planter with Chia Seeds, Chia pet ram
3. Chia Pet Handmade Clay Decorative Planter with Chia Seeds, Chia pet bull
4. Chia Pet Handmade Clay Decorative Planter with Chia Seeds, Chia-saurus
5. Chia Pet Handmade Clay Decorative Planter with Chia Seeds, Chia Shrek character
6. Handmade Clay Decorative Planter with Chia Seeds, Donkey from Shrek
7. Chia Pet Handmade Clay Decorative Planter with Chia Seeds, Jerry Garcia Chia
8. Bigmouth: A portable, plastic garbage bag holder
9A. CD Mobile antenna with packaging
9B. CB Mobile monitor with box
10. Video recorder with packaging
11. Metal detector with packaging
12. Pen set with frame and packaging
13. Light switch with box
14. Light switch with packaging
15. Jar lid opener with box
16. Tapeless measure with packaging
17A. Pen, engraving
17B. Pen, engraving with packaging
17C. Pen, engraving with packaging
17D. Pen, engraving with packaging
18A. Knife, Pumpkin cutter
18B. Knife, Pumpkin cutter
18C. Knife, Pumpkin cutter
18D. Knife, Pumpkin cutter
18E. Knife with packaging
18F. Pumpkin cutter with packaging
Provenance:
The collection was donated by Joseph Pedott, 2005.
Restrictions:
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Audiotapes, CDs and digital files: an ongoing project to interview and preserve the memories of people important in the jazz world, including jazz musicians, singers, dancers, producers, arrangers, and others. A list of interviewees and interviewers follows.
The following is a list of the individuals who conducted the interviews.
1. Brown, Anthony
2. Baker, Lida
3. Burstein, Julie
Interviewer
2. Bluiett, Hamiet
Arrangement:
This collection is arranged into six series.
Series 1, DAT and CD Original Interview Recordings, 1992-2012
Series 2, Cassette Reference and Master Interview Tapes, 1992-2012
Series 3, Audio CD Reference Copies, 2000-2012
Series 4, Video/CD, 1994-2012
Series 5, Transcripts and Abstracts, 1992-2014
Series 6, Supplemental Documentation, 1992-2012
Biographical / Historical:
The Smithsonian Jazz Oral History Program, a project of "America's Jazz Heritage, A Partnership of the Lila Wallace-Reader's Digest Fund and the Smithsonian Institution" initiative was created in 1992. More than 150 in-depth oral history interviews were conducted from 1992 through 2002. The collection was transferred to the Archives Center of the National Museum of American History in 2000. Now part of the National Museum of American History's American Music History Initiatives, the Smithsonian Jazz Oral History Program continues to conduct interviews as funding is available.
The Smithsonian Jazz Oral History Program was established to document significant jazz musicians, performers, producers, and business associates in their own words and voices. Program staff contacted and worked with potential interviewees to arrange for interviews. Each interview was conducted by a jazz authority and was recorded on digital audiotape by a professional audio engineer. The interviews averaged 6 hours in length and covered a wide range of topics including early years, initial involvement in music, generally, and jazz specifically, as well as experiences in the jazz music world, including relationships to musicians. The original DAT interview tapes were then dubbed to audiocassettes and CD to create protection and access copies. More recent interviews have been recorded using fully digital technology and the interviews are preserved and made availbel as digital files.
A number of the interviews were conducted as part of the Ella Fitzgerald Oral History Project of the Jazz Oral History Program. Funded by the Ella Fitzgerald Charitable Foundation, these interviews focus on the life and work of Ella Fitzgerald. The National Endowments for the Arts Jazz Masters Oral Histories Program continues to support new interviews with NEA Jazz Masters.
For more information about jazz concerts, education, collections, Jazz Appreciation Month, and the Jazz Master orchestra, visit Smithsonian Jazz.
Provenance:
The interviews were made for the Smithsonian Institution under the auspices of the Smithsonian Jazz Oral History Program supported by America's Jazz Heritage, funded by the Lila Wallace-Reader's Digest Fund, the Smithsonian Institution, and the National Endowment for the Arts Jazz Masters Oral Histories Program. Additional interviews were conducted with support from the Ella Fitzgerald Charitable Foundation.
Restrictions:
Collection is open for research. Researchers must use reference copies.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions. Release forms exist for most interviews.
[Interviewee name] Interview, Smithsonian Jazz Oral History Program Collection, 1992-2014, Archives Center, National Museum of American History.
Sponsor:
The interviews were made for the Smithsonian Institution under the auspices of the Smithsonian Jazz Oral History Program and supported by America's Jazz Heritage, funded by the Lila Wallace-Reader's Digest Fund, the Smithsonian Institution, and the National Endowment for the Arts Jazz Masters Oral Histories Program. Additional interviews were conducted with support from the Ella Fitzgerald Charitable Foundation.
WANN Radio Station (Annapolis, Maryland) Search this
Extent:
13 Cubic feet (32 boxes and 12 oversize folders)
Type:
Collection descriptions
Archival materials
Awards
Certificates
Business records
Sales records
Posters
Photographs
Correspondence
Audiotapes
Place:
Carr's Beach
Annapolis (Md.)
Maryland -- 20th century
Date:
1940-1999
Summary:
The collection documents the creative, technical and political aspects of managing WANN Radio Station in Annapolis, Maryland during the mid-Twentieth Century. Key areas of research include black radio stations; Annapolis African American communities; marketing to Black communities; political activism through media; Black-Jewish community relationships; church, community and media activism.
Scope and Contents:
The collection primarily documents the highly-segregated era of radio broadcasting and WANN's position within this historical context. It contains an extensive photographic history documenting the rise of the radio station. Other materials include programming timetables, forum broadcasts, and advertisement segments aired during the station's prime. Documents chronicling the station's business and regulatory history, including correspondence with fans, publicity materials, advertising, certificates and awards and sales reports are also included among these materials. There are newspaper clippings documenting political events and church programs covered by the radio station. Land survey maps for the placement of new station and broadcasting towers are also found among these materials. Morris Blum was involved with the Federal Communications Commission and there is a significant amount of material relating to the Emergency Broadcasting System including tutorials and regulations. Materials relating to Blum's personal life include local Jewish community and organization activities, naval history and a few family papers. Photographs and programming for WANN's sister radio station WXTC can also be found among these materials. In the early 1990s, WANN radio station became Bay Country 1190 in a move to be more profitable. There is a small amount of material relating to this new programming format.
WANN radio is significant because the radio station became a place to discuss controversial topics concerning the African American community. Segregation, racial discrimination, and challenging political misrepresentation were all a part of WANN's programming. Blum and his staff did not avoid confronting what were at the time radical issues of racial justice and equality. Members of Congress, politicians and community organizers all appeared periodically on WANN radio. In addition to its talk radio format, WANN radio also played Rhythm and Blues, Gospel music, and hosted numerous dance parties and concerts at Carr's Beach. Blum hired a racially diverse staff, creating pathways to professional careers. Charles "Hoppy" Adams, who eventually became WANN's first executive vice president, began his career as a highly popular radio personality. Adams hosted the Carr's Beach dance parties and concerts featuring many young artists, including James Brown and Sarah Vaughn. The success of the radio station's hiring practices, relevant programming, social activities and political awareness makes it a valuable resource of information for both the Washington DC metropolitan area and the nation as a whole.
Arrangement:
The collection is arranged into twelve series.
Series 1: Photographic Materials, 1947-1996, undated
Series 2: Correspondence, 1947-1999
Series 3: Programming, 1947-1989
Series 4: Publicity, 1946-1999, undated
Series 5: Advertising and Marketing, 1947-1999, undated
Series 6: Engineering and Construction, 1947-1999, undated
Series 7: Office Files, 1953-1999, undated
Series 8: Communications and Emergency Management, 1946-1999, undated
Series 9: Awards and Recognition, 1940s-1999, undated
Series 10: WXTC Radio Station, 1959-1979, undated
Series 11: Morris Blum Papers, 1954-1997, undated
Series 12: Audiovisual Materials, 1953-1998
Separated Materials:
"Several artifacts were donated to the Museum's Division of Cultural History (now Division of Cultural and Community Life) in 2000. The associated accession numbers for the WANN Radio Station artifacts are as follows:
2000.0165-7,775 include sound recordings, two turntable pads, a microphone, and a studio wall clock, all used at the radio station from 1948-1995.
2002.0319-22 include eight name tags worn by on-air personalities at personal appearances, five pieces of equipment, three banners, two gold records, two public service award plaques, a pith helmet, and two T-shirts also from 1948-1995.
"
Provenance:
The collection was donated by Morris Blum in July 2002.
Restrictions:
Collection is open for research. Researchers must use reference copies of audiovisual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Publicity photographs of musicians and entertainers, mostly jazz musicians, such as Duke Ellington, Louis Armstrong, Miles Davis, and Dizzy Gillespie, but including many rock and even a few classical performers. The collection also contains tape recorded radio interviews conducted between 1970 and 2003. In addition there are posters relating to musical performances.
Scope and Contents:
This collection was formed by W. Royal Stokes in the course of his professional work as a music and arts critic. It is composed primarily of publicity portraits of musical performers, both single acts and groups. The emphasis is on jazz musicians and singers, although many rock stars and groups, and other popular musical performers are included. Even a few classical musicians are represented. The pictures are primarily mass-produced black and white publicity photographs distributed to newspapers, writers, etc., by agents for entertainment personalities. Some prints were made from the original negatives, while others clearly were made from copy negatives after typography was stripped together with a print and re-photographed. However, there are some rarer original photographs included in the collection, such as personal color snapshots, higher quality prints by art photographers, etc. Nearly all the prints are unmounted, and are 8 x 10 inches or smaller in size. The bulk of the photographs date from circa 1970 to 2000, however, a number of the earlier photographs are included as well as slightly later examples.
Arrangement:
The collection is divided into nine series.
Series 1, Photographs of Musicians and Ensembles, circa 1970-2000; undated
Subseries 1.1, Musicians and Ensembles
Subseries 1.2, Recording Company Photographs
Subseries 1.3, Unidentified Musicians
Series 2, Photographs of Performances, 1987-2002; undated
Subseries 2.1, Music Festivals, 1987-2002; undated
Subseries 2.2, Concerts, Music Clubs and Other Venues, 1920s-1940s and circa 1980s-1990s; undated
Series 3, Formal and Informal Groups, circa 1980s-2000; undated
Series 4, Photographs of Musicians in Films, Radio, Television and Theater, 1940s-2000; undated
Series 5, Photographs of Subjects and Products related to Musicians and Music, 1970-2000; undated
Series 6, Photographs of Non-Musicians, circa 1980s-2000; undated
Series 7, Interviews with Musicians, 1970-2003
Series 8, Audiovisual Materials, 1970-2003
Subseries 8.1, Audio Recordings - Audiocassettes
Subseries 8.2, Audio Recordings-Audiotapes
Series 9, Posters, 1976-1990; undated
Biographical / Historical:
Born in Washington, D.C., W. Royal Stokes served in the Army and then embarked on an academic career, teaching at the University of Pittsburgh, Tufts University, Brock University and the University of Colorado. He left the academic profession in 1969 and become a writer, broadcaster and lecturer, journalist, and critic and authority on jazz music. A follower of jazz since his teens in the 1940s, Stokes has written about music for such publications as Down Beat, Jazz Times, and the Washington Post, and hosted the public radio shows "I Thought I Heard Buddy Bolden Say . . ." and "Since Minton's". Today he is the editor of the quarterly Jazz Notes, and is the author of The Jazz Scene: An Informal History From New Orleans to 1990 and Swing Era New York: The Jazz Photographs of Charles Peterson.. He is also the author of Living the Jazz Life: Conversations with Forty Musicians about Their Careers in Jazz (Oxford; New York: Oxford University Press, 2000). Dr. Stokes lives in Silver Spring, Maryland.
Materials in the Archives Center, National Museum of Ameican History:
Duke Ellington Collection, 1928-1988 (AC0301)
Herman Leonard Photoprints, 1948-1993
Frank Driggs Collection of Duke Ellington Photographic Reference Prints [copyprints], 1923-1972
Jazz Oral History Collection, 1988-1990
Ernie Smith Jazz Film Collection, 1910s-1970s (mostly 1930s-1960s)
Jeffrey Kliman Photographs
Stephanie Myers Jazz Photographs, 1984-1987, 2005
Chico O'Farrill Papers
Paquito D'Rivera Papers, 1989-2000.
Louis Armstrong Music Manuscripts, undated
Tito Puente Papers, 1962-1965.
Audrey Wells "Women in Jazz Radio Series, 1981-1982
Mongo Santamaria Papers, 1965-2001
Ramsey Lewis Collection, 1950-2007
Earl Newman Collection of Monterey Jazz Festival Posters, 1963-2009
James Arkatov Collection of Jazz Photographs, 1995-2003
Francis Wolff Jazz Photoprints, 1953-1966
Floyd Levin Jazz Reference Collection, circa 1920s-2006
Jazz Oral History Program Collection, 1992-2009
Leslie Schinella Collection of Gene Krupa Materials
Provenance:
Donated by W. Royal Stokes to the Archives Center in 2001.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Jazz musicians -- 1950-2000 -- United States Search this
Publications, photographs, articles, audio and video recordings, and teaching materials relating to the rise of Macrobiotics in the United States, as popularized by Michio and Aveline Kushi. The bulk of the material was produced for the Kushi Foundation, Kushi Institute, and East West Foundation.
Scope and Contents:
This collection documents the work of Michio and Aveline Kushi as writers and teachers in popularizing macrobiotics in the United States. It consists largely of publications and recordings produced by three organizations created by the Kushis: the East West Foundation, the Kushi Foundation, and the Kushi Institute. The collection also includes publications and recordings created by others involved in macrobiotics and related areas. The materials in this collection span the years 1960 through 2006, but the bulk of the material is from the 1970s and 1980s.
Arrangement:
The collection is arranged into seven series.
Series 1: East West Foundation, 1966-1991; undated
Subseries 1.1: Publications, 1966-1991
Subseries 1.2: Foundation Information, 1974-1988; undated
Series 2: Kushi Foundation, 1968-1999; undated
Subseries 2.1: Background Information, 1987-1989
Subseries 2.2: Forms and Publications, 1968-1995; undated
Subseries 2.3: One Peaceful World Campaign Information, 1973-1999
Subseries 2.4: One Peaceful World Press Publications, 1991-1999
Subseries 6.3: Macrobiotic Organizations and Publications, 1969-2006; undated
Subseries 6.4, Miscellaneous Materials, undated
Series 7: Photographs, 1964-1971, 1994; undated
Biographical / Historical:
Macrobiotics is both a comprehensive vegetarian diet and a spiritual world view based on ancient Asian beliefs and practices. Founded by Sagen Ishizuka, macrobiotics began as a reaction to the introduction of western foods into Japan in the late nineteenth century. Ishizuka attempted to restate traditional Japanese beliefs in modern scientific terms in A Chemical Theory of Long Life, published in 1897, and A Method for Nourishing Life, published in 1898.
Ishizuka believed that the key to good health was the relationship between potassium and sodium. Health is maintained when these two elements are in good balance. If there is not a good balance, then one will become ill. Ishizuka believed the best way to maintain this balance was through a cereal based diet.
Ishizuka, along with his disciples, founded the Food Cure Society in 1908 to advance his ideas. After his death in 1910, society members, including Manabu Nishihata, a physician and social activist, carried on the work.
Yukikazu Sakurazawa, also known as George Ohsawa, joined the Food Cure Society in 1919. In 1923, after the destruction of his company in an earthquake, Ohsawa joined the staff of the society full time to disseminate its ideas. Mr. Ohsawa wrote many books for the society including a biography of Ishizuka. Ohsawa's most important contribution to the philosophy of macrobiotics was the incorporation of the concepts of Yin and Yang into macrobiotics.
In the 1930s Ohsawa traveled as a representative of the society across Europe to spread the philosophy of macrobiotics. After disagreements with the leadership of the society, Ohsawa left the organization in 1939 to start his own group.
Following his release from prison during World War II for his peace efforts, Ohsawa established macrobiotic teaching centers in Yokohama and Tokyo. It was at this point that Ohsawa met Michio Kushi.
Michio Kushi was born in Kokawa, Wakayama-Ken, Japan, on May 17, 1926. While a student at Tokyo University, he became involved with the World Federalist Movement (WFM), an American organization working for world peace. It was through the WFM that Kushi met George Ohsawa. Kushi studied under Ohsawa for one year and then moved to New York City in 1949 to study political science at Columbia University.
While living in New York, Kushi came to believe that by returning to a traditional diet of whole, natural foods, humanity would regain its physical and mental balance and become more peaceful. It was at this time that Kushi began to teach the macrobiotic way of life.
Aveline Kushi was born Tomoko Yokoyama in 1923 in Yokota, Japan. Before coming to the United States for higher education in 1951, she was a member of the World Government Association, run by George Ohsawa. She married Michio Kushi in 1954 and was an active partner in their macrobiotic efforts. She wrote cookbooks and an autobiography. Aveline Kushi died in 2001.
Michio Kushi's work in New York grew steadily until 1965 when a pregnant woman died due to her decision to go on an austere form of the diet. After the death of this woman many medical authorities came out against macrobiotics. The close proximity in time of this incident and the death of George Ohsawa greatly damaged the movement. After these incidents Kushi decided to start over in Boston.
After the move to Boston, Kushi emerged as a prominent teacher and started to develop his own interpretation of macrobiotics. Kushi founded the East West Foundation and began to publish the magazine, The Order of the Universe. In 1970, East West Journal, intended for the general public, began publication. The scope of East West Journal was not limited to macrobiotics. It covered a variety of New Age topics and became the center of one of the first New Age networks. East West Journal provided contacts for people interested in eastern philosophies.
In 1975 Kushi began summer residence courses for serious students of macrobiotics and in 1977 he founded the Kushi Institute, now located in Becket, Massachusetts, in the Berkshire Mountains. The mission of the Kushi Institute is to train people in the ways of macrobiotics. The Institute offers a variety of classes around the themes of "health, healing, and well being." In the 1980s the Kushi Institute expanded its programs by creating the Kushi Foundation Prison Project and conducting research in the fight against AIDS. In 1986 the Kushi Foundation started the One Peaceful World campaign. This campaign's mission was to remind the public that peace begins with the individual, family, and community.
Sources: "Aveline Kushi 78, Leader in Health Food Movement," Associated Press, July 6, 2001
http://www.imss.macrobiotic.net/avelinekushi.html (consulted October 1, 2008)
"Aveline Kushi, 78, Advocate of Macrobiotic Diet for Health," New York Times, July 23, 2001
Separated Materials:
In addition to the archival materials, the Division of Science, Medicine, and Society (now Division of Medicine and Science) acquired sixty-six artifacts. See accession numbers 1997.3165 and 1999.3026.
Provenance:
The collection was donated to the Archives Center of the National Museum of American History by Michio and Aveline Kushi in August, 1997.
Restrictions:
The collection is open for research use.
Series 3, Subseries 3.4: Patient Files and Subseries 3.8: Consultation Audio Tapes are restricted for seventy-five years (to 2066).
Physical Access: Researchers must handle unprotected photographs with gloves. Researchers must use reference copies of audio-visual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow.
Technical Access: Do not use original materials when available on reference video or audio tapes.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Division of Agriculture and Extractive Industries Audiovisual Collection
Former owner:
National Museum of American History (U.S.). Division of Agriculture and Extractive Industries Search this
Extent:
3.5 Cubic feet (2 boxes, 32 films)
Type:
Collection descriptions
Archival materials
Audiotapes
Videocassettes
Home movies
Advertisements
8mm films
16mm films
Date:
1938-1994, undated
Summary:
The collection contains films (8mm and 16mm), videocassettes, and audio recordings on diverse subjects related to agriculture and extractive industries
Scope and Contents:
The collection contains films, videocassettes and audio recordings on diverse subjects related to agriculture and extractive industries. Films include amateur footage shot in and around Mississippi in the years between 1939-1951 depicting cotton picking, farm equipment, and rural life. Other subjects found in the collection include: beekeeping, milling, mining, events related to agriculture or extractive industries (World Dairy Expo, Helium Centennial), and advertisements or promotional films created by farming equipment companies (Caterpillar, Minneapolis-Moline).
Arrangement:
The collection is arranged into three series.
Series 1: Motion Picture Film Motion Picture Film, 1938-1991
Series 2: Videocassettes Videocassettes, 1991-1994, undated
Series 3: Sound Recordings Sound Recordings, 1963-1978
Restrictions:
Collection is open for research. Viewing audiovisual portion of collection requires special appointment. See repository for details.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Papers documenting the life and career of Shirley May Jones, stage name Shirley Leonard, an exotic dancer from Cincinnati, Ohio. The papers, photographs, and clippings document her childhood, early life, and professional career.
Scope and Contents:
Papers documenting the life and career of exotic dancer Shirley May Jones, stage name Shirley Leonard, of Cincinnati, Ohio. Leonard performed primarily throughout the Midwest but also worked in Florida, California, and Louisiana. The collection includes family, performance, venue, and publicity photographs, photographs of other entertainers (some inscribed), correspondence, clippings, a childhood scrapbook, sheet music, recorded music, printed materials, home movies, and financial and business records such as contracts and wage slips.
Arrangement:
The papers are divided into five series.
Series 1: Personal Papers
Series 2: Business, Financial, and Legal Records
Series 3: Performance Materials
Series 4: Photographs
Series 5: Audiovisual Materials
Biographical / Historical:
Exotic dancer, active during the 1940s and 1950s.
Separated Materials:
The Division of Culture and the Arts (now Division of Cultural and Community Life) holds artifacts related to this collection including some of Jones' costumes and accessories.
Provenance:
Purchased by the National Museum of American History from Cowan's Historic Americana Auction in 2005. Addendum donated to the Archives Center in 2006 by Kathleen D. Connick, a relative of Shirley May Jones.
Restrictions:
The collection is open for research use.
Physical Access: Researchers must handle unprotected photographs with gloves. Researchers must use reference copies of audio-visual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow. Researchers must use photocopies of scrapbooks due to the fragility of the originals, unless special access is approved.
Technical Access: Viewing film and listening to audio disc recordings is only possible by special arrangement, please inquire.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Ellington, Mercer Kennedy, 1919-1996 (musician) Search this
Strayhorn, Billy (William Thomas), 1915-1967 Search this
Collector:
National Museum of American History (U.S.). Division of Musical History Search this
Extent:
400 Cubic feet
Type:
Collection descriptions
Archival materials
Phonograph records
Papers
Photographic prints
Posters
Sound recordings
Scrapbooks
Music
Clippings
Awards
Audiotapes
Place:
New York (N.Y.) -- 20th century
Harlem (New York, N.Y.) -- 20th century
Washington (D.C.) -- 20th century
Date:
1903 - 1989
Summary:
The collection documents Duke Ellington's career primarily through orchestrations (scores and parts), music manuscripts, lead sheets, transcriptions, and sheet music. It also includes concert posters, concert programs, television, radio, motion picture and musical theater scripts, business records, correspondence, awards, as well as audiotapes, audiodiscs, photographs, tour itineraries, newspaper clippings, magazines, caricatures, paintings, and scrapbooks.
Scope and Contents:
Dating approximately from the time Duke Ellington permanently moved to New York City in 1923 to the time the material was transferred to the Smithsonian Institution in 1988, the bulk of the material in the Duke Ellington Collection is dated from 1934-1974 and comprises sound recordings, original music manuscripts and published sheet music, hand-written notes, correspondence, business records, photographs, scrapbooks, news clippings, concert programs, posters, pamphlets, books and other ephemera. These materials document Ellington's contributions as composer, musician, orchestra leader, and an ambassador of American music and culture abroad. In addition, the materials paint a picture of the life of a big band maintained for fifty years and open a unique window through which to view an evolving American society.
The approximate four hundred cubic feet of archival materials have been processed and organized into sixteen series arranged by type of material. Several of the series have been divided into subseries allowing additional organization to describe the content of the material. For example, Series 6, Sound Recordings, is divided into four subseries: Radio and Television Interviews, Concert Performances, Studio Dates and Non-Ellington Recordings. Each series has its own scope and content note describing the material and arrangement (for example; Series 10, Magazines and Newspaper Articles, is organized into two groups, foreign and domestic, and arranged chronologically within each group). A container list provides folder titles and box numbers.
The bulk of the material is located in Series 1, Music Manuscripts, and consists of compositions and arrangements by Duke Ellington, Billy Strayhorn and other composers. Series 6, Sound Recordings also provides a record of the performance of many of these compositions. The materials in Series 2, Performances and Programs, Series 3, Business Records, Series 8, Scrapbooks, Series 9, Newspaper Clippings, Series 11, Publicity and Series 12, Posters provide documentation of specific performances by Duke Ellington and His Orchestra. Ellington was a spontaneous and prolific composer as evidenced by music, lyrical thoughts, and themes for extended works and plays captured on letterhead stationery in Series 3, Business Records, in the margin notes of individual books and pamphlets in Series 14, Religious Materials and Series 15, Books, and in the hand-written notes in Series 5, Personal Correspondence and Notes.
During its fifty-year lifespan, Duke Ellington and His Orchestra were billed under various names including The Washingtonians, The Harlem Footwarmers and The Jungle Band. The soloists were informally called "the band", and Series 3 includes salary statements, IOU's, receipts and ephemera relating to individual band members. Series 1, Music Manuscripts contains the soloists' parts and includes "band books" of several soloists (for example; Harry Carney and Johnny Hodges) and numerous music manuscripts of Billy Strayhorn. The changing role of Strayhorn from arranger hired in 1938 to Ellington's main collaborator and composer of many well-known titles for Duke Ellington and His Orchestra including "Take The A' Train" and "Satin Doll" can be traced in these music manuscripts. Series 7, Photographs and Series 2, Performances and Programs contain many images of the band members and Strayhorn. This Collection also documents the business history of Duke Ellington and His Orchestra. Series 3, Business Records contains correspondence on letterhead stationery and Series 11, Publicity contains promotional material from the various booking agencies, professional companies, and public relations firms that managed the Orchestra.
The materials in the Duke Ellington Collection provide insight into public and institutional attitudes towards African Americans in mid-twentieth-century America. The business records in Series 3 beginning in 1938 and published sheet music in Series 1 depict Duke Ellington's progression from an African-American musician who needed "legitimization" by a white publisher, Irving Mills, to a businessmen who established his own companies including Tempo Music and Duke Ellington, Incorporated to control his copyright and financial affairs. Programs from the segregated Cotton Club in Series 2, Performances And Programs and contracts with no-segregation clauses in Series 3: Business Records further illustrate racial policies and practices in this time period. The public shift in perception of Duke Ellington from a leader of an exotic "Jungle Band" in the 1930s to a recipient of the Congressional Medal Of Freedom in 1970 is evidenced in Series 2, Performances And Programs, Series 12, Posters, Series 7, Photographs and Series 13, Awards. Reviews and articles reflecting Ellington's evolving status are also documented in Series 8, Newspaper Clippings, Series 9, Scrapbooks, Series 10, Newspaper and Magazine Articles.
The materials in the Duke Ellington Collection reflect rapid technological changes in American society from 1923-1982. Sound recordings in Series 6 range from 78 phonograph records of three minutes duration manufactured for play on Victrolas in monaural sound to long-playing (LP) phonograph records produced for stereo record players. Television scripts in Series 4, programs in Series 2 and music manuscripts (for example, Drum Is A Woman) in Series 1 demonstrate how the development of television as a means of mass communication spread the Orchestra's sound to a wider audience. The availability of commercial air travel enabled the Ellington Orchestra to extend their international performances from Europe to other continents including tours to Asia, Africa, South America and Australia and archival material from these tours is included in every series.
Series 4, Scripts and Transcripts and Series 6, Audio Recordings contain scripts and radio performances promoting the sale of United States War bonds during World War II, and Series 7, Photographs includes many images of Duke Ellington and His Orchestra's performances for military personnel revealing the impact of historic events on Duke Ellington and His Orchestra. Series 2: Programs and Performances, Series 9, Newspaper clippings and Series 8, Scrapbooks document the 1963 Far East tour aborted as a result of President John F. Kennedy's assassination.
The Duke Ellington Collection contains works by numerous twentieth-century music, literature, and art luminaries. Series 1, Music Manuscripts contains original music manuscripts of William Grant Still, Eubie Blake, Mary Lou Williams, and others. Series 4, Scripts and Transcripts contains a play by Langston Hughes, and Series 12, Posters contains many original artworks.
Arrangement:
Series 1: Music Manuscripts, circa 1930-1981, undated
Series 2: Performances and Programs, 1933-1973, undated
Series 3: Business Records, 1938-1988
Series 4: Scripts and Transcripts, 1937-1970
Series 5: Personal Correspondence and Notes, 1941-1974, undated
Series 6: Sound Recordings, 1927-1974
Series 7: Photographs, 1924-1972, undated
Series 8: Scrapbooks, 1931-1973
Series 9: Newspaper Clippings, 1939-1973, undated
Series 10: Magazine Articles and Newspaper Clippings, 1940-1974
Series 11: Publicity, 1935-1988
Series 12: Posters and Oversize Graphics, 1933-1989, undated
Series 13: Awards, 1939-1982
Series 14: Religious Material, 1928-1974
Series 15: Books, 1903-1980
Series 16: Miscellaneous, 1940-1974
Biographical / Historical:
A native of Washington, DC, Edward Kennedy Ellington was born on April 29, 1899. Edward was raised in a middle-class home in the Northwest section of Washington described by his sister Ruth--younger by sixteen years--as a "house full of love." Ellington himself wrote that his father J.E. (James Edward) raised his family "as though he were a millionaire" but Edward was especially devoted to his mother, Daisy Kennedy Ellington. In 1969, thirty-four years after his mother's death, Ellington accepted the Presidential Medal of Freedom with these words, "There is nowhere else I would rather be tonight but in my mother's arms." Both his parents played the piano and Ellington began piano lessons at the age of seven, but like many boys he was easily distracted by baseball.
In his early teens, Ellington sneaked into Washington clubs and performance halls where he was exposed to ragtime musicians, including James P. Johnson, and where he met people from all walks of life. He returned in earnest to his piano studies, and at age fourteen wrote his first composition, "Soda Fountain Rag" also known as "Poodle Dog Rag." Ellington was earning income from playing music at seventeen years of age, and around this time he earned the sobriquet "Duke" for his sartorial splendor and regal air. On July 2, 1918, he married a high school sweetheart, Edna Thompson; their only child, Mercer Kennedy Ellington, was born on March 11, 1919. Duke Ellington spent the first twenty-four years of his life in Washington's culturally thriving Negro community. In this vibrant atmosphere he was inspired to be a composer and learned to take pride in his African-American heritage.
Ellington moved to New York City in 1923 to join and eventually lead a small group of transplanted Washington musicians called "The Washingtonians," which included future Ellington band members, Sonny Greer, Otto Hardwicke and "Bubber" Miley. Between 1923 and 1927, the group played at the Club Kentucky on Broadway and the ensemble increased from a quintet to a ten-piece orchestra. With stride pianist Willie "The Lion" Smith as his unofficial guide, Ellington soon became part of New York's music scene; Smith proved to be a long-lasting influence on Duke's composing and arranging direction. At the Club Kentucky, Ellington came under the tutelage of another legendary stride pianist, "Fats" Waller. Waller, a protege of Johnson and Smith, played solos during the band's breaks and also tutored Ellington who began to show progress in his compositions. In November 1924, Duke made his publishing and recording debut with "Choo Choo (I Got To Hurry Home)" released on the Blu-Disc label. In 1925, he contributed two songs to Chocolate Kiddies, an all-black revue which introduced European audiences to black American styles and performers. By this time Ellington's family, Edna and Mercer, had joined him in New York City. The couple separated in the late 1920's, but they never divorced or reconciled.
Ellington's achievements as a composer and bandleader began to attract national attention while he worked at the Cotton Club in Harlem, New York City, from 1927 to 1932. The orchestra developed a distinctive sound that displayed the non-traditional voicings of Ellington's arrangements and featured the unique talents of the individual soloists. Ellington integrated his soloists' exotic-sounding trombone growls and wah-wahs, their high-squealed trumpets, their sultry saxophone blues licks and Harlem's street rhythms into his arrangements. In the promotional material of the Cotton Club, the band was often billed as "Duke Ellington and His Jungle Band." With the success of compositions like "Mood Indigo," and an increasing number of recordings and national radio broadcasts from the Cotton Club, the band's reputation soared.
The ten years from 1932 to 1942 are considered by some major critics to represent the "golden age" for the Ellington Orchestra, but it represents just one of their creative peaks. These years did bring an influx of extraordinary new talent to the band including Jimmy Blanton on double bass, Ben Webster on tenor saxophone, and Ray Nance on trumpet, violin and vocals. During this ten year span Ellington composed several of his best known short works, including "Concerto For Cootie," "Ko-Ko," "Cotton Tail," "In A Sentimental Mood," and Jump For Joy, his first full-length musical stage revue.
Most notably, 1938 marked the arrival of Billy Strayhorn. While a teenager in Pittsburgh, Pennsylvania, Strayhorn had already written "Lush Life," "Something To Live For" and a musical, Fantastic Rhythm. Ellington was initially impressed with Strayhorn's lyrics but realized long before Billy's composition "Take the A' Train" became the band's theme song in 1942 that Strayhorn's talents were not limited to penning clever lyrics. By 1942, "Swee' Pea" had become arranger, composer, second pianist, collaborator, and as Duke described him, "my right arm, my left arm, all the eyes in the back of my head, my brain waves in his head, and his in mine." Many Ellington/Strayhorn songs have entered the jazz canon, and their extended works are still being discovered and studied today. Strayhorn remained with the Ellington Organization until his death on May 30, 1967.
Ellington had often hinted of a work in progress depicting the struggle of blacks in America. The original script, Boola, debuted in Carnegie Hall in November of 1943, retitled Black, Brown and Beige. The performance met with mixed reviews, and although Ellington often returned to Carnegie Hall the piece was never recorded in a studio, and after 1944 was never performed in entirety again by the Ellington Orchestra. Nonetheless, it is now considered a milestone in jazz composition.
After World War II the mood and musical tastes of the country shifted and hard times befell big bands, but Ellington kept his band together. The band was not always financially self-sufficient and during the lean times Ellington used his songwriting royalties to meet the soloists' salaries. One could assign to Ellington the altruistic motive of loyalty to his sidemen, but another motivation may have been his compositional style which was rooted in hearing his music in the formative stage come alive in rehearsal. "The band was his instrument," Billy Strayhorn said, and no Ellington composition was complete until he heard the orchestra play it. Then he could fine tune his compositions, omit and augment passages, or weave a soloist's contribution into the structure of the tune.
In 1956, the American public rediscovered Duke and the band at the Newport Jazz Festival in Rhode Island. The searing performances of tenor saxophonist Paul Gonsalves on "Diminuendo and Crescendo In Blue," his premiere soloist, alto saxophonist Johnny Hodges on "Jeep's Blues", and the crowd's ecstatic reaction have become jazz legend. Later that year Duke landed on the cover of Time magazine. Although Ellington had previously written music for film and television (including the short film, Black and Tan Fantasy in 1929) it wasn't until 1959 that Otto Preminger asked him to score music for his mainstream film, Anatomy of a Murder, starring Jimmy Stewart. Paris Blues in 1961, featuring box-office stars Paul Newman and Sidney Poitier in roles as American jazz musicians in Paris, followed.
Ellington's first performance overseas was in England in 1933, but the 1960s brought extensive overseas tours including diplomatic tours sponsored by the State Department. Ellington and Strayhorn composed exquisite extended works reflecting the sights and sounds of their travels, including the Far East Suite, 1966. They wrote homages to their classical influences; in 1963, they adapted Tchaikovsky's Nutcracker Suite and celebrated Shakespeare's works with the suite Such Sweet Thunder in 1957. With Ella Fitzgerald, they continued the Norman Granz Songbook Series. Ellington also began to flex his considerable pianist skills and recorded albums with John Coltrane (1963), Coleman Hawkins (1963), Frank Sinatra, and Money Jungle (1963) with Charles Mingus and Max Roach. The First Sacred Concert debuted in San Francisco's Grace Cathedral in 1965. In his final years, Ellington's thoughts turned to spiritual themes and he added a Second (1968) and Third (1973) Concert of Sacred Music to his compositions.
In his lifetime, Duke received numerous awards and honors including the highest honor bestowed on an American civilian, the Congressional Medal Of Freedom. In 1965, Ellington was recommended for a Pulitzer Prize to honor his forty years of contribution to music but the recommendation was rejected by the board. Most likely he was disappointed, but his response at the age of sixty-six was, "Fate is being kind to me. Fate doesn't want me to be famous too young."
Ellington never rested on his laurels or stopped composing. Whenever he was asked to name his favorite compositions his characteristic reply was "the next five coming up," but to please his loyal fans Ellington always featured some of his standards in every performance. Even on his deathbed, he was composing the opera buffo called Queenie Pie.
Duke Ellington died on May 24, 1974 at seventy-five years of age. His funeral was held in New York's Cathedral of St. John The Divine; he was buried in Woodlawn Cemetery. His long-time companion Beatrice "Evie" Ellis was buried beside him after her death in 1976. He was survived by his only child, Mercer Kennedy Ellington, who not only took up the baton to lead the Duke Ellington Orchestra but assumed the task of caring for his father's papers and his legacy to the nation. Mercer Ellington died in Copenhagan, Denmark on February 8, 1996, at the age of seventy-six. Ruth Ellington Boatwright died in New York on March 6, 2004, at the age of eighty-eight. Both Mercer and Ruth were responsible for shepherding the documents and artifacts that celebrate Duke Ellington's genius and creative life to their current home in the Smithsonian Institution's National Museum of American History.
Related Materials:
Materials in the Archives Center
William H. Quealy Collection of Duke Ellington Recordings (AC0296)
Rutgers University Collection of Radio Interviews about Duke Ellington (AC0328)
Duke Ellington Oral History Project (AC0368)
Duke Ellington Collection of Ephemera and realated Audiovisual Materials (AC0386)
Annual International Conference of the Duke Ellington Study Group Proceedings (AC0385)
Robert Udkoff Collection of Duke Ellington Ephemera (AC0388)
Frank Driggs Collection of Duke Ellington Photographic Prints (AC0389)
New York Chapter of the Duke Ellington Society Collection (AC390)
Earl Okin Collection of Duke Ellington Ephemera (AC0391)
William Russo Transcription and Arrangement of Duke Ellington's First Concert of Sacred Music (AC0406)
Ruth Ellington Collection of Duke Ellington Materials (AC0415)
Music manuscripts in the Ruth Ellington Collection complement the music manuscripts found in the Duke Ellington Collection.
Carter Harman Collection of Interviews with Duke Ellington (AC0422)
Betty McGettigan Collection of Duke Ellington Memorabilia (AC0494)
Dr. Theodore Shell Collection of Duke Ellington Ephemera (AC0502)
Edward and Gaye Ellington Collection of Duke Ellington Materials (AC0704)
Andrew Homzy Collection of Duke Ellington Stock Music Arrangements (AC0740)
John Gensel Collection of Duke Ellington Materials (AC0763)
Al Celley Collection of Duke Ellington Materials (AC1240)
Materials at Other Organizations
Institute of Jazz Studies
Separated Materials:
Artifacts related to this collection are in the Division of Culture and the Arts (now Division of Cultural and Community Life) and include trophies, plaques, and medals. See accessions: 1989.0369; 1991.0808; 1993.0032; and 1999.0148.
"
Provenance:
The collection was purchased through an appropriation of Congress in 1988.
Restrictions:
Collection is open for research but the original and master audiovisual materials are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Copyright restrictions. Consult the Archives Center at archivescenter@si.edu or 202-633-3270.
Paul Ellington, executor, is represented by:
Richard J.J. Scarola, Scarola Ellis LLP, 888 Seventh Avenue, 45th Floor, New York, New York 10106. Telephone (212) 757-0007 x 235; Fax (212) 757-0469; email: rjjs@selaw.com; www.selaw.com; www.ourlawfirm.com.
Stewart, Rex (William), Jr., 1907-1967 (cornetist) Search this
Extent:
4 Cubic feet
Type:
Collection descriptions
Archival materials
Manuscripts
Interviews
Audiotapes
Articles
Correspondence
Date:
1958-1967
bulk 1965-1967
Scope and Contents note:
Twenty audiotapes of interviews Kennedy conducted with Rex Stewart, in addition to documentary material such as correspondence and clippings.
Arrangement:
The collection is divided into seven series.
Series 1: Correspondence
Series 2: Newspaper articles
Series 3: Magazine articles
Series 4: Manuscripts
Series 5: Miscellaneous documents
Series 6: Interviews of Rex Stewart
Series 7: Miscellaneous
Biographical/Historical note:
Kennedy, a free-lance writer, became a close friend to Rex Stewart, and conducted taped interviews with him late in his life, when he was writing his autobiography.
Provenance:
Collection purchased from Anne Judd Kennedy.
Restrictions:
Collection is open for research but the master (preservation ) tapes are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Reproduction restricted due to copyright or trademark.Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Original performance and interview audio recordings, audio outtake materials, program masters, and finished program tapes from the Smithsonian Institution/National Public Radio series WADE IN THE WATER. Collection documents the influence of religion on various African American sacred and secular music styles, including gospel, spirituals, classical, popular, and jazz.
Arrangement:
Collection is arranged into one series.
Provenance:
Made at the national Museum of American History, 1992.
Restrictions:
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Unrestricted research use of reference audio cassettes only. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Reproduction fees for commercial use. Copyright restrictions. Contact repository for information.
The Nike Advertising Oral History and Documentation Collection is the result of a two-year study of advertising of Nike athletic shoes. The effort was supported in part by a grant from Nike, Inc. Thirty-one oral history interviews were conducted with advertising, marketing and product development executives at Asics, Nike, John Brown & Co., Chiat/Day/Mojo and Wieden & Kennedy. A variety of related materials were gathered by the Center for Advertising History staff. The objective of the project was to create a collection that documents, in print and electronic media, the history and development of the company and its advertising campaigns.
Scope and Contents:
This collection consists of thirty-one oral history interviews conducted by historian Scott Ellsworth with advertising, marketing and product development executives at Asics, Nike, John Brown & Co., Chiat/Day/Mojo and Wieden & Kennedy and related materials collected by the Center for Advertising History staff. There are audiocassettes (original and reference), 1/4" open reel audiotape (master), 3/4" videotapes, and VHS videotapes.
Arrangement:
The collection is rganized into seven series.
Series 1, Research Files, 1979-1992
Subseries 1.1, Materials Compiled by the Center for Advertising History, 1979-1992
Subseries 1.2, Material Compiled by Nike, 1982-1992
Series 2, Interviewee Files, 1990-1992
Series 3, Oral History Interviews, 1990-1992
Subseries 3.1, Original Audiotapes (audio cassette), 1990-1992
Subseries 3.3, Preservation masters (1/4 inch audiotape), 1990-1992
Series 4, Television Commercials, 1977-1990 and undated
Subseries 4.1, Master Copies, 1977-1990 and undated
Subseries 4.2, Researcher copies, 1977-1990 and undated
Series 5, Print Advertisements, 1985-1993
Subseries 5.1, Ad Slicks, 1985-1993
Subseries 5.2, Slides, 1989 and undated
Series 6, Trade Catalogues and Photographs, 1958-1982
Series 7, Administrative Files, 1982-1990
Biographical / Historical:
The Nike Advertising Oral History and Documentation Collection is the result of a two-year study of advertising of Nike athletic shoes. The effort was supported in part by a grant from Nike, Inc. Thirty-one oral history interviews were conducted with advertising, marketing and product development executives at Asics, Nike, John Brown & Co., Chiat/Day/Mojo and Wieden & Kennedy. A variety of related materials were gathered by the Center for Advertising History staff. The objective of the project was to create a collection that documents, in print and electronic media, the history and development of the company and its advertising campaigns.
The consistently high quality of this advertising, its award-winning artistic and creative innovations, and its contribution to the fitness movement in America combine to make this a significant chapter in the history of contemporary American advertising.
One aim of the project was to record the process of decision-making in the creation of successful ad campaigns, a process not often documented in the surviving records. Topics addressed in the oral history interviews include the origins of Nike and Nike advertising, the relationship between corporate culture and advertising, the place of advertising in overall marketing strategy, the development of brand image and identity, the nature of the creative process in producing effective advertising images, the use of athletes as endorsers, and Nikes's impact on the popular culture. Well-known campaigns are examined in depth, including Nikes's, use of the Beatles tune "Revolution", the "I Love L.A Spots" produced in conjunction with the 1984 Olympics, the controversial billboards campaign, the award-winning "Bo Knows" spots, and a series of commercials directed by African-American filmmaker Spike Lee. The collection is also a rich source of visual imagery for researchers interested in the portrayal of athletes, women and African-Americans.
Related Materials:
Materials in the Archives Center
Alka-Seltzer Documentation and Oral History Collection, 1953-1986 (AC0184)
N. W. Ayer Advertising Agency Records, 1849-1851, 1869-1996 (AC0059)
Campbell Soup Advertising Oral History and Documentation Project, 1904-1989 (AC0367)
Cover Girl Make-Up Advertising Oral History and Documentation Project, 1959-1990 (AC04374)
Federal Express Oral History and Documentation Project Collection, 1972-1987 (AC0306)
Caroline R. Jones Collection, circa 1942-1996 (AC0552)
Marlboro Oral History and Documentation Project, circa 1926-1986 (AC0198)
Pepsi Generation Oral History and Documentation Collection, 1938-1986 (AC0092)
Rob and Julie Strasser Collection, 1970-1990 (AC0525)
Provenance:
The collection was donated by Nike, Inc. in 1991 and 1992.
Restrictions:
Collection is open for research but the master (preservation) tapes are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Thompson, J. Walter (advertising agency). Search this
Extent:
4.3 Cubic feet (5 boxes)
Type:
Collection descriptions
Archival materials
Commercials
Interviews
Audiotapes
Audiovisual materials
Date:
1947-1992
Summary:
Oral history interviews with fourteen former Kraft and J. Walter Thompson executives chart the evolution of Kraft's approach to television, from its pioneering efforts in the medium's infancy to the search to maintain identity in an increasingly competitive and fragmented media landscape. Casting, directing, and production of the live dramas and the commercials are discussed at length. Kraft's philosophy of advertising, its relationship with J. Walter Thompson advertising agency and NBC, and consumer outreach are also featured.
Scope and Contents:
Oral history interviews with fourteen former Kraft and J. Walter Thompson executives chart the evolution of Kraft's approach to television, from its pioneering efforts in the medium's infancy to the search to maintain identity in an increasingly competitive and fragmented media landscape. Casting, directing, and production of the live dramas and the commercials are discussed at length. Kraft's philosophy of advertising, its relationship with J. Walter Thompson advertising agency and NBC, and consumer outreach are also featured.
Series 1, Research Files, 1947-1992 contains newspaper and magazine clippings, reports and scholarly articles about the history and development of Kraft, Kraft Radio Music Hall, and Kraft Television Theatre. Folders are arranged alphabetically by subject.
Series 2, Interviewee Files, 1992 contains the abstracts of the oral history interviews and additional information about the interviewee, such as resumes, publications and correspondence, when available. The files are arranged alphabetically by interviewees' last name. Each abstract begins with a brief biographical statement about the interviewee, and a note about the scope and content of the interview. The abstracts correspond to a timed message on track two of the research copy of each audiocassette tape. At the end of each abstract is an index to proper names (people, trade names, KTT episodes, etc.) and to some general themes addresses during the interview. A master index, located in the last folder of this series, combines these individual indices into a comprehensive listing. Complete transciprts are also available for most interviews.
Series 3, Oral History Interviews, 1992 is subdivided into three subseries, representing each of three audio formats: original masters, research copies, and reel-to reel preservation copes. The interviews are arranged alphabetically.
Series 4, Television Commercials, circa 1950 feature comemrcials for a variety of Kraft products. They aired on Kraft Television Theatre between 1947 and 1958.
Series 5, Administrative Files, circa 1950 - 1992 are files created by the Center for Advertising History. Included in this series are bibliographies , briefing books, project proposals and budget, files on project consultants, deeds of conveyance, publicity, and Center publications prepared for the project.
Arrangement:
The collection is divided into five series.
Series 1: Research Files, 1947-1992
Series 2: Interviewee Files, 1992
Series 3: Oral History Interviews, 1992
Subseries 3.1: Original Audio Tapes
Subseries 3.2: Researcher Copies
Subseries 3.3: Preservation Masters
Series 4, Television Commercials, circa 1950
Subseries 4.1: Master Copies
Subsieries 4.2: Researcher Copies
Series 5: Administrative Files, circa 1950 - 1992
Biographical / Historical:
The Kraft Television Theatre Oral History Project is the result of a year-long study undertaken by the former Center for Advertising History. The objective of the project was to create a collection of oral history interviews that documentated the history and development of Kraft Television Theater, especially the relationship between advertising and the origins of commercial sponsorship in the early days of television programming.
Oral history interviews with fourteen former Kraft and J Walter Thompson executives were conducted in 1992 by Tom Wiener, a free-lance writer and oral historian under contract to the former Center for Advertising History. Included were Ed Herlihy, the voice of many of Kraft's memorable commercials; James Blocki, Richard Courtice, Chester Green, and Robert Powell, the architects of Kraft's advertising and marketing strategies in the television era; directors George Roy Hill and Fielder Cook, who launched their successful careers at Kraft Television Theatre; Marion Dougherty, one of Hollywood's leading casting directors who also got her start on KTT; and Dorothy Holland, a veteran of Kraft's Consumer Affairs Department and the company's first female Vice President.
The oral history interviews chart the evolution of Kraft's approach to television, from its pioneering efforts in the mediums infancy to the search to maintain identity in an increasing competitive and fragmented media landscape. Casting, directing and production of the live dramas and the commercials are discussed at length. Kraft's philosophy of advertising, its relationship with J Walter Thompson advertising agency and NBC, and consumer outreach are also featured.
On May 7, 1947, at 7:30 p.m. in New York City, advertising made a first significant step into the television era with the debut of Kraft Television Theatre. The program, which became the first regularly scheduled dramatic series on network TV presented weekly live adaptations of plays featuring performers familiar to New York theater goers. Included in each week's installment were commercials for Kraft Cheese Company products.
Kraft's foray into a new advertising medium grew out of the company's progressive advertising policies and its long running association with its primary advertising agency, J. Walter Thompson. Kraft was founded by James Lewis Kraft, a Canadian-born entrepreneur who in 1903 began buying cheese from Chicago wholesalers and peddling it from a horse-drawn wagon. Through acquisitions of other companies and their established brands, as well as development of new products, Kraft's company steadily grew into a leader in the cheese and dairy products business.
As early as 1911, Kraft began advertising on Chicago elevated trains and billboards. In 1919, Kraft inaugurated a 70-year tradition of advertising in such national magazines as Ladies Home Journal and Good Housekeeping. Fourteen years later, looking for a vehicle to promote its newest product, Miracle Whip Salad Dressing, Kraft entered the electronic era with The Kraft Program, hosted by popular bandleader Paul Whiteman on the NBC Radio Network.
Soon renamed The Kraft Music Hall, the show also acquired a new host, crooner Bing Crosby. Crosby's relaxed style was mirrored in the Music Hall's commercials. As written by J. Walter Thompson staffers, they possessed a relaxed, conversational tone, extolling the practical uses of Miracle Whip, Velveeta and other Kraft products.
The Music Hall continued on the air until 1949, but by that time, Kraft Television Theatre was into its third season, well established as the leading dramatic series on the air. Kraft Television Theatre provided a unique laboratory for both its sponsor and Thompson. As with the Music Hall, Thompson actually produced the program: its staffers adapted the dramas, directed them, and hired the casts. NBC provided only technical facilities and crew. Each week, in effect, was opening night for a play that was performed live in front of bulky cameras, under hot lights. Working with modest budgets, producer-directors Stanley Quinn, Maury Holland, and Harry Herrmann took an important first step toward exploiting the potential of television to inform and entertain.
For its part, Kraft drew on the tradition established in its radio ads. From the start, Kraft acted as if it were a guest in the viewer's home, which led to a remarkably effective means of presenting its products. No human face was ever seen, only a pair of hands demonstrating the uses of the product, as a reassuring voice explained the virtues of Cheez Whiz, Draft Cheddar, or any number of products from Draft's expanding line.
In 1958, after eleven years and over 600 programs, Kraft Television Theatre left the air. The show's ratings had slipped under increased competition from mystery and adventure shows filmed in Hollywood as well as quiz shows. Kraft's single sponsorship didn't end with the demise of the Television Theatre. It revived the Music Hall, quite successfully, with Perry Como, whose relaxed personality was a throwback to Bing Crosby. In later years, Kraft chose to be sole sponsor of several specials a year, including the Country Music Association Awards show. Although these programs were pre-recorded, Kraft continued to produce its commercials live through the 1960's, with those same hands and that same soothing voice.
Kraft's place in both television and advertising history is secure. Kraft Television Theatre launched a decade of live televised drama that is still regarded as the cornerstone of TV's Golden Age. And the Kraft "hands" commercials are a reminder of the effectiveness of a low-key, low-tech approach to promoting products as humble as Velveeta and Miracle Whip.
As part of a program to document and study modern advertising, the former Center for Advertising History selected Kraft Television Theatre as the last in a series of case studies of significant American advertising campaigns.
Related Materials:
Materials at the Archives Center
N W Ayer Advertising Collection (AC0059)
Materials at Other Organizations
J. Walter Thompson Archives, Duke University
Kraft General Foods Archives, Glenview, Illinois
The Kraft General Foods Archives was established as an internal information resource for the comanpy. ARchives staff will assist outside researchers whenever time and resources permit by answering questions over the phone or through the mails. Requests for direct access to archival collections will be considered on a case-by-case basis. Source materials documenting Kraft's television advertising efforts include: film and videotape copies of Kraft Television Theatre, Kraft Suspense Theatre, Kraft Mystery Theatre, Kraft Music Hall, and other Kraft-sponsored shows. Videotape copies of these shows can be accessed through the Musuem of Broadcast Communication in Chicago, and through the NBC collection at the Library of Congress. Materials also include film and videotape copies of Kraft commercials, early 1950s-present; publications and magazine/newspaper articles about the various shows; company publications featuring articles about the various shows; NBC listings of production details about the shows (dates, producers, actors/actresses, etc.) Any requests for copies of pages from this listing must be cleared through NBC; photos of scenes from the shows as well as still photos of the actors/actresses who appeared in them; print ads supporting Kraft's televiison advertising efforts; casting lists for Kraft Television Theatre (incomplete); and musical scores for Kraft Television Theatre (incomplete).
Provenance:
Collection donated by Kraft General Foods, Inc., on April 16, 1993. Oral histories created by the Archives Center, National Museum of American History, Smithsonian Institution in 1992.
Restrictions:
Collection is open for research but master tapes are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Copyright restrictions. Contact the Archives Center.
Oral histories conducted by Sid Bernstein was a noted advertising critic and columnist for Ad Age Magazine.
Scope and Contents note:
Audiotapes, Series 1: Interviews with Bernstein and others, conducted by Stacy A. Flaherty, coodinator and historian of the Center for Advertising History (an Archives Center program). Subseries 1.1 Audiocassette masters; Subseries 1.2: Reel-to-reel masters; Subseries 1.3: Audiocassettes for researcher use (2 copies).
Arrangement:
Collection is arranged into five series
Series 1: Oral history interviews (audiotapes)
Series 2: Interviewee files
Series 3: Bernstein article
Series 4: Bernstein on advertising
Series 5: Adminstrative
Biographical/Historical note:
Sid Bernstein was a noted advertising critic and columnist for Ad Age Magazine, a prominent trade publication for the advertising industry. This oral history project was supported by a grant from Crain Communications, Inc., New York.
Provenance:
Collection donated by Sid Bernstein of Crain Communications.
Restrictions:
Collection is open for research but audiovisual boxes3 and 4 are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The Cover Girl Make-Up Advertising Oral History and Documentation Project, 1923-1991, is the result of a year-long study in 1990, which examined the advertising created for Noxell Corporation's Cover Girl make-up products from 1959 to 1990. The objective of the project was to document, in print and electronic media, the history of Cover Girl make-up advertising since its inception in 1959.
Scope and Contents:
Twenty-two oral history interviews (conducted by Dr. Scott Ellsworth for the Archives Center) and a variety of print and television advertisements, photographs, scrapbooks, personal papers, business records and related materials were gathered by the Center for Advertising History staff. The objective was to create a collection that provides documentation, in print and electronic media, of the history and development of advertising for Cover Girl make-up since its inception in 1959.
Collection also includes earlier material related to other Noxell products, including Noxzema, with no direct connection to the Cover Girl campaign.
Arrangement:
The collection is arranged into eight series.
Series 1: Research Files
Series 2: Interviewee Files
Series 3: Oral History Interviews
Series 4: Television Advertising Materials
Series 5: Print Advertising Materials
Series 6: Company Publications and Promotional Literature
Series 7: Photographs
Series 8: Scrapbooks
Biographical / Historical:
George Avery Bunting founded the Noxzema Chemical Company in Baltimore, Maryland in 1917. In the 1890s, he left behind a teaching job on Maryland's Eastern shore to move to Baltimore, where he hoped to pursue a career as a pharmacist. He landed a job as errand boy and soda jerk at a local drugstore, where he worked while attending classes at the University Of Maryland College of Pharmacy. Valedictorian of the Class of 1899, Bunting was promoted to manager of the drugstore, which he purchased. Bunting began to experiment with the formulation of medicated pastes and compounds, which he marketed to his customers. In 1909, he began refining a medicated vanishing cream, which he introduced in 1914. "Dr. Bunting's Sunburn Remedy," an aromatic skin cream containing clove oil, eucalyptus oil, lime water, menthol and camphor, was mixed by hand at his pharmacy. Marketed locally as a greaseless, medicated cream for the treatment of a variety of skin conditions, including sunburn, eczema, and acne, the product was renamed "Noxzema" for its reputed ability to "knock eczema." By 1917, the Noxzema Chemical Company was formed. During the 1920s, distribution of the product was expanded to include New York, Chicago, and the Midwest and, by 1926, the first Noxzema manufactory was built in northwest Baltimore to accommodate the demand for nearly a million jars a year.
Having achieved a national market by 1938, Noxzema Chemical Company executives pursued product diversification as a means to maintain the corporate growth of the early years. In the 1930s and 1940s, line extensions included shaving cream, suntan lotion and cold cream, all with the distinctive "medicated" Noxzema aroma.
In the late 1950s, Bill Hunt, director of product development at Noxzema, suggested a line extension into medicated make-up. Creatives at Sullivan, Stauffer, Colwell & Bayles, Incorporated (SSC&B), Noxzema's advertising agency since 1946, suggested that the advertising for the new product focus on beauty and glamour with some reference to the medicated claims made for other Noxzema products. In contrast to other cosmetics, which were sold at specialized department store counters, Noxzema's medicated make-up would be marketed alongside other Noxzema products in grocery stores and other mass distribution outlets. After experimenting with names that suggested both glamour and the medicated claims (including Thera-Blem and Blema-Glow), Bill Grathwohl, Noxell's advertising director, selected Carolyn Oelbaum's "Cover Girl," which conveyed the product's usefulness as a blemish cover-up, while invoking the glamorous image of fashion models. These three elements of the advertising, wholesome glamour, mass marketing, and medicated make-up, remain central to Cover Girl advertising nearly a half-century later.
Beginning with the national launch in 1961, American and international fashion models were featured in the ads. The target audience was identified as women between eighteen and fifty-four and, initially, the "glamour" ads were targeted at women's magazines, while the "medicated" claims were reserved for teen magazines. Television ads featured both elements. Cover Girl advertising always featured beautiful women -- especially Caucasian women, but the Cover Girl image has evolved over time to conform to changing notions of beauty. In the late 1950s and 1960s, the Cover Girl was refined and aloof, a fashion conscious sophisticate. By the 1970s, a new social emphasis on looking and dressing "naturally" and the introduction of the "Clean Make-up" campaign created a new advertising focus on the wholesome glamour of the "girl next door," a blue-eyed, blonde all-American image. In the 1980s, the Cover Girl look was updated to include African-American, Hispanic and working women.
In January 1970, SSC&B bought 49% of the Lintas Worldwide advertising network. After SSC&B was acquired by the Interpublic Group of Companies in 1979, the entire Lintas operation was consolidated under the name SSC&B/Lintas in 1981. With the Procter & Gamble buy-out of the Noxell Corporation in September 1989, the cosmetics account was moved to long-time P&G agency Grey Advertising, in order to circumvent a possible conflict of interest between P&G competitor Unilever, another Lintas account. In 1989 SSC&B/Lintas, Cover Girl's agency since its launch in 1961, lost the account it helped to create and define, but the brand continues to dominate mass-marketed cosmetics.
This project is the result of a year-long study of advertising created for the Noxell Corporation's Cover Girl make-up products, 1959-1990. The effort was supported in part by a grant from the Noxell Corporation. The target audience was identified as women 18-54, and initially, the "glamour" ads were targeted at women's magazines, while the "medicated" claims were reserved for teen magazines. Television ads featured both elements. Cover Girl advertising has always featured beautiful women (especially Caucasian women), but the Cover Girl image evolved over time to conform with changing notions of beauty. In the late 1950s-1960s, the Cover Girl was refined and aloof, a fashion conscious sophisticate. By the 1970s, a new social emphasis on looking and dressing "naturally" and the introduction of the "Clean Make-up" campaign created a new advertising focus on the wholesome glamour of the "girl next door," a blue-eyed, blonde all-American image. Through the 1980s, the Cover Girl look was updated to include African-American and Hispanic models and images of women at work.
Related Materials:
Materials in the Archives Center
Warshaw Collection of Business Americana (AC0060)
N W Ayer Advertising Agency Records (AC0059)
Separated Materials:
"The Division of Home and Community Life, Costume Collection (now Division of Cultural and Community Life) holds eighty-six cosmetic items and one computer that were also donated by the Noxell Corporation in 1990 in conjunction with the oral history project. These artifacts include lipstick, manicure sets, brushes, make-up, eye shadow, blush, powder puffs, eyelash curler, nail polish, and mascara. See accession number 1990.0193.
"
Provenance:
Most of the materials in the collection were donated to the Center for Advertising History by the Noxell Corporation, 1990. All storyboards and videoscripts, and a large collection of business records and proofsheets were donated by George Poris in June 1990. All mechanicals were donated by Art Weithas in June 1990. (These contributions are noted in the finding aid).
Restrictions:
Collection is open for research but a portion of the collection is stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
