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Catalog Data

Design Director:
Tibor Kalman, American, b. Hungary, 1949–1999  Search this
M&Co, New York, New York, USA, 1979–1992  Search this
Offset lithography
graphic design
Object Name:
Catalogue Status:
Research in Progress
A view of tourists facing the geyser, Old Faithful, Yellowstone National Park, spans the back and front covers. Against a background of an evergreen forest, a casually dressed crowd stands on a stretch of lawn or sits on benches beyond. The site is identified on the upper left of the back cover. To read the catalog title, M&Co Labs, imprinted on the geyser in the center of the front cover, one turns the object to a horizontal position.
The thirty page catalog features the M&Co Labs watches collection, divided into four sections, labeled black, gold, silver and pocket, each introduced on a solid color page. The watches are photographed one to a page, centered on the page and attached to their wristbands, accompanied by the product name imprinted in black on a white band at the bottom of the page. Several pages of explanatory text are interspersed. Just before the last section, a photograph of Stonehenge, labeled Not for Sale on the white band, is inserted.
Credit Line:
Gift of Tibor Kalman/ M & Co.
Accession Number:
See more items in:
Cooper Hewitt, Smithsonian Design Museum Collection
Drawings, Prints, and Graphic Design Department
Data Source:
Cooper Hewitt, Smithsonian Design Museum