Tibor Kalman, American, b. Hungary, 1949–1999 Search this
Firm:
M&Co, New York, New York, USA, 1979–1992 Search this
Medium:
Offset lithography
Dimensions:
9.5 x 6 cm (3 3/4 x 2 3/8 in.), closed
9.5 x 12 cm (3 3/4 x 4 3/4 in.), opened
Type:
graphic design
catalog
Object Name:
catalog
Date:
1990
Catalogue Status:
Research in Progress
Description:
A view of tourists facing the geyser, Old Faithful, Yellowstone National Park, spans the back and front covers. Against a background of an evergreen forest, a casually dressed crowd stands on a stretch of lawn or sits on benches beyond. The site is identified on the upper left of the back cover. To read the catalog title, M&Co Labs, imprinted on the geyser in the center of the front cover, one turns the object to a horizontal position.
The thirty page catalog features the M&Co Labs watches collection, divided into four sections, labeled black, gold, silver and pocket, each introduced on a solid color page. The watches are photographed one to a page, centered on the page and attached to their wristbands, accompanied by the product name imprinted in black on a white band at the bottom of the page. Several pages of explanatory text are interspersed. Just before the last section, a photograph of Stonehenge, labeled Not for Sale on the white band, is inserted.